let the lisella property group
sell your home
When it comes to selling your home, choosing a real estate professional is not a task that should be taken lightly. At the Lisella Property Group, we get that. Selling your home can be a stressful and emotional journey, which is why having an understanding and knowledgeable team to support you is key.
The Lisella Property Group has 50+ years of combined experience in the real estate industry and a knack for knowing just how to help you move on from this home and into your next. As a family founded business, we put our hearts into helping you through the real estate process.
Beyond strategic pricing, we know a thing or two about positioning your home in the best light to help you earn top dollar in your sale.
Here's the secret to how we make that happen:
first thing first
professional photography
Before we can truly get to marketing your home, it's important that we capture it at all the right angles. That's why we call in our professional photographer. Not all agents handle a home's photography in the same professional manner.
If a picture is worth a thousand words, we want to make sure we tell the story of your home. These photos are used across all of the marketing, which is why it's important they're done right.
We even leverage the power of video marketing across social media, having our videographer capture each home with a keen eye to help captivate prospective buyers online.
next up
our realtor® network
It's important to not only market your home to prospective buyers, but also other agents in the area. This helps widen the pool of potential offers you may receive.
We will present your home to our network of agents in our office, as well as distribute your home via email to agents in surrounding offices and even other brokerages.
Having worked closely with so many agents in the area, we have strong connections among the real estate industry. We ensure that our network knows about all the amazing features your home offers so that they can convey these selling points to their clients.
maximizing your home's
online presence
When you choose to sell your home, it is uploaded onto the local Multiple Listing Service. Many agents stop here. We believe in taking it one step further and creating a single-property website for your home. This wipes out the competition and ensures that prospective buyers look at your home and your home only. This website is used throughout our marketing materials, and even helps your property appear on popular home search sites such as Zillow, Realtor.com, Trulia, and more.
targeted marketing
on social media and more
We know where buyers are; they're typically online. So we believe it's important to meet them where they are in order to ensure your home gets the best exposure.
That's why we run social media and online ads that go on websites such as Facebook, Instagram, YouTube, Amazon Prime, Wall Street Journal, New York Times, Washington Post, and thousands of other platforms.
Our ads have received over 150,000 views just in our local area alone. Don't just take our word for the effectiveness of this marketing, see one of our latest ads that we ran.
a level up in marketing with
personalized home blogs
There's no doubt that people are searching for homes online. Did you know that the best way to strategically capture an audience online is with a search engine optimized blog post?
That's why with The Lisella Property Group, we believe in meeting Google, Bing, and many other search engines where they're at: with blog posts. Your home is not only featured online in a variety of other ways, but we take the time to create a personalized blog post about your home itself on our website. This not only helps reach a wider audience, but also helps convey the multitude of benefits that your home offers. This one piece of marketing, helps your home truly stand out among the rest.
Curious how we do this? See a sample of our blog posts at the link below.
the best of both worlds with
print marketing
Print marketing is just as important in selling your home as online marketing. That's why we utilize a combination of flyers, brochures, silver-envelope mailers, and postcards to present your property to prospective buyers with all the important information.
We find that with the right blend of print marketing, your property truly leaves a lasting impression on prospective buyers in the area.
Every home is unique, so we're happy to have a conversation with you about the best way to position your property with print marketing. After all, choosing to work with the Lisella Property Group is a partnership in the real estate journey.
and even
a little bit more
Every property is one-of-a-kind, so we are here to tailor our marketing strategy to what your home may need. If you're wondering if we can help promote your property in a specific way, just ask! With our extensive experience, we've taken a variety of unique approaches.
take a look at
the proof
connect with the
Lisella Property Group
New Jersey office
Coldwell Banker Realty:
Allendale/Saddle River Valley Office
2 W. Allendale Ave.
Allendale, NJ 07401
Tel: (201) 327-5050
Broker Associate
Lic: 8931966
New York office
Coldwell Banker Realty:
Hudson Valley Regional Office
170 N. Main St.
New City, NY 10956
Tel: (845) 634-0400
Sales Associate
Lic: 41LI0787703
Massachusetts office
Christie's International Real Estate:
Atlantic Brokerage
720 Main St.
Chatham, MA 02633
Tel: (508) 945-6000
Sales Associate
Lic: 9573611
© 2025 Coldwell Banker Real Estate LLC
The data relating to the real estate for sale on this website comes in part from the Internet Data Exchange Program of NJMLS. Real estate listings held by brokerage firms other than Coldwell Banker Realty are marked with the Internet Data Exchange logo and information about them includes the name of the listing brokers. Some properties listed with the participating brokers do not appear on this website at the request of the seller. Listings of brokers that do not participate in Internet Data Exchange do not appear on this website. All information deemed reliable but not guaranteed. Source: New Jersey Multiple Listing Service, Inc (c) 2023 New Jersey Multiple Listing Service, Inc. All rights reserved. | Coldwell Banker Realty Standardized Operating Procedure | NOTICE DISCLOSING TENANTS’ RIGHTS TO REASONABLE ACCOMMODATIONS FOR PERSONS WITH DISABILITIES | New York State Fair Housing Notice
